CREATIVE GOODS MERCHANDISE


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There is nothing that Creative Goods can't and won't make. Providers of all merchandise that is Broadway and beyond CG is a pioneer in finding ways for the Broadway show goer to take a piece of the experience home with them. BoyBurnsBarn was responsible for building the brand presence of CG from logo mark to how the store is represented in each theater they service. The logo developed for Creative Goods is a simple ligature combining the initials 'C' and 'G'. The fold in the letterform represents the tactile focus of the company in the way it can represent the fold in a shirt or the score in a box.

Inviting you to "look good after the show" in donning the apparel they produce, Creative Goods is a brand with wit and energy and it translates into the quality items they produce.

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